Case Study

Easy Home Buyer

Easy Home Buyer (EHB) had built a strong presence in our region with years of consistent TV and radio ads. Their jingle was instantly recognizable, and their media placements were clearly working. But as their ad frequency increased, the content itself started to feel overly sales-driven, missing the opportunity to build deeper brand credibility and trust.

The Goal

After seeing EHB’s ads running alongside several of our own on TV, Corey (owner of Bahlr) made a simple cold call to Chad, offering to elevate the brand’s content with a more cinematic, story-first approach. One call, an email, and a meeting later—we had a full creative partnership underway.

Shift EHB’s content from high-frequency, sales-heavy ads to cinematic, story-driven productions.

Showcase the heart behind the business and why people trust Easy Home Buyer.

Add long-term brand legitimacy and variety to their marketing strategy while complementing their existing spots.

Create fresh video and audio content that could run across TV, streaming, social, and radio.

Commercial Production

Bahlr wrote, casted, directed, and produced two completely original, high-quality :30 commercials filmed locally in Spokane, WA:

“Horror Turned Hopeful”

A suspenseful, playful, and relatable story about turning real estate nightmares into stress-free solutions.

“Every Home Has a Story”

A heartfelt, cinematic look at the emotional journey of leaving a home filled with memories, with EHB making the transition smooth.

Both spots were designed to complement EHB’s existing ads, giving their audience a refreshing change of pace while still driving home their core message.

🎙️ Radio Production:

Alongside the video work, we produced three new radio spots designed to keep EHB’s strong presence on the airwaves while improving overall quality and listener engagement.
We found in production that the scripts were ideal for :30 spots, and with a little creative magic, we crafted powerful, effective ads that still included EHB’s signature jingle.

The next phase? Recording :60-second versions with Chad’s voice for testing and comparison

Spot #1
Spot #4
Spot #2
Spot #5
Spot #3
Spot #6
Spot #1
Spot #2
Spot #3
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Spot #6

The Result

This project brought EHB’s brand into a new era of creative, professional, and emotional storytelling—adding balance to their high-frequency strategy and giving their audience something fresh to connect with, all while reinforcing their role as the go-to solution for fast, easy home sales.

We’re proud to help build on the momentum Chad and his team have created and can’t wait to see how these new assets perform across all platforms.

“ Working with Corey has been awesome. He is extremely knowledgable and creative. He recently filmed 2 TV commercials and we are getting reading to record a handful of radio commercials as well. He’s been super prompt with communication and fair pricing. I would highly recommend! ”

Chad Young

Owner

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