servicesbranding & websites

01 · branding & websites

your brand makes the promise. your website keeps it.

One without the other is only half a first impression. bahlr builds your brand and your website as one: a complete brand system made by real designers and guided by Corey, and a custom website that’s hosted, updated and improved for you. Start with one, add the other, or build them together and save.

a brand is more than a logo

a logo is just an ingredient.

People don’t buy logos. They buy how you make them feel. A logo on its own is a mark on a business card. A brand is the system behind it: the colors, the type, the voice, the way every piece fits together, so you look like the obvious choice everywhere, every time. That’s what we build.

NO AI.
EVER.

every concept is made by a human.We use AI all day to help businesses run. We never use it to make a brand. Your identity is drawn, argued over and refined by real designers who care how it turns out.

a logo
One file, emailed over, and good luck with the rest.
a bahlr brand
A full system: every version, every file, every color and font, and the rules for using them.
a logo
Picked from a few options someone had lying around.
a bahlr brand
Chosen from dozens of concepts made for you, with Corey guiding every round.

tier 1 · the brand experience

from “who are we?” to the one.

It starts with a conversation and ends with a brand you’ll be proud of for years. You’re part of every step, and never on your own.

  1. 1

    DISCOVERY

    we get to know you

    A discovery meeting in person, by phone or on video. Onboarding captures your tastes, your inspirations and what you can’t stand. Need a name, or a new one? We start there.

  2. 2

    THE BRIEF

    Corey writes it

    Everything you shared becomes one clear creative brief, written by Corey, so every designer starts from the same page.

  3. 3

    ROUND ONE

    15 to 30 concepts

    Designers who’ve worked with bahlr for years each take a run at it. You narrow the field to your favorite three or four.

  4. 4

    ROUND TWO

    15 to 20 more

    Your favorites get edited and pushed further, with 15 to 20 new concepts built from what you loved.

  5. 5

    THE ONE

    you choose

    With Corey guiding the decision, you pick the one. Then we build out everything you’ll need to use it.

by the numbers

more concepts than you’ll know what to do with.

Most designers show you three options. We show you enough to be sure.

15–30concepts in round one, from designers who know bahlr’s standard
3–4favorites you narrow it down to
15–20new concepts in round two, built from what you loved
1brand you’ll keep for years, chosen with Corey

Some brands see hundreds of concepts before the one. We don’t stop until it’s right.

the build-out

everything you need to use it.

Once you’ve chosen, we build the whole system around it, ready for a sign, a shirt, a website or a TV spot.

horizontal & verticalYour logo in every layout: stacked, side by side and on its own.
icons & marksA simple mark for app icons, favicons, stickers and small spaces.
every file typePrint, web, video and signage files, so no printer ever asks for a “better version”.
every ratioSquare, wide, tall and everything in between, sized and ready.
social media kitProfile images, covers and templates that look like you on every platform.
presentationA branded presentation template for pitches, meetings and proposals.
color & typeYour palette with the color theory behind it, plus fonts and how to pair them.
brand guidelinesThe full rulebook for your brand, so anyone who touches it gets it right. Yours forever.

you own all of it.

Your logo, every file and your brand guidelines are yours. No licenses, no strings, no asking permission to use your own logo.

tier 2 · websites

your website is your greatest employee.

It works every hour of every day, and it’s often the first impression you make. A bahlr website is custom-built for your business and never left to go stale: we host it, manage it and keep making it better, for as long as you’re with us.

Building a brand too? We build your website right alongside it, so the day your brand is ready, your site is too.

01custom built, never a templateDesigned around your business and your new brand, and built to turn visitors into calls and bookings.
02unlimited updatesNew photo, new service, new hours? Just ask. Changes are included, as many as you need.
03hosting & managementFast, secure hosting, backups and upkeep, all handled by bahlr. You never touch a plugin.
04more pages as you growAdding a location, a service or a landing page for a campaign? We build it in.
05seo that improves over timeWe keep tuning your site so it’s easier to find on Google, month after month.
✦an ai assistant, includedYour site comes with an AI website assistant that answers questions and captures leads around the clock. how it works

how a website comes together

a partnership, not a purchase.

Instead of a big check and a site that’s outdated in a year, you get a team that keeps it working for you.

  1. 1

    PLAN

    consult & map

    We learn your goals and map out every page before anything is designed.

  2. 2

    DESIGN

    your homepage

    We design the homepage first and get your approval, so the rest of the site follows a look you love.

  3. 3

    BUILD

    develop & test

    We build every page, on phones and computers, and test it before anyone sees it.

  4. 4

    GROW

    launch & improve

    We launch, then keep updating, adding and improving for the life of the partnership.

Reviewing work with a client at the bahlr studio

who you’re working with

real people, from the first meeting to the last file.

Corey, guiding every roundHe runs your discovery, writes your brief and helps you choose. You’re never left staring at thirty logos alone.
Designers who know bahlrA group of designers who have worked with us for years. Several take a run at your brand, so you see real range.
A web team that sticks aroundThe people who build your site are the ones who keep it updated, so nothing gets lost in a handoff.

pricing

clear from the start.

A brand, a website, or both together. Pay in full or spread it out. No surprises.

TIER 1 · BRANDING

the brand experience

$7,000one time

or 7 monthly payments of $1,000

The full experience, start to finish, with a brand system you own forever. No AI, ever.

  • Discovery meeting and onboarding
  • Naming or renaming, if you need it
  • A creative brief written by Corey
  • 15–30 concepts, then 15–20 more
  • Every file, ratio, layout and icon
  • Social kit, presentation and color theory
  • Full brand guidelines, yours forever
BEST VALUE

BRAND + WEBSITE

the whole foundation

$5,000brand$7,000

plus the website: $1,000, then $500/month

SAVE $2,000 ON YOUR BRAND

Add a website and the full brand experience drops to $5,000. We build both side by side, so they launch together.

  • Everything in the brand experience
  • Everything in the website program
  • Built in parallel, launched together
  • One team for your look and your site
PARTNERSHIP

TIER 2 · WEBSITE

the website program

$1,000to start

then $500/month for 24 months

A custom website and a team that keeps it working, instead of one big check and a site that’s outdated in a year.

  • Custom design and build
  • Unlimited updates and changes
  • Hosting and management by bahlr
  • New pages as you grow
  • SEO that improves over time
  • AI website assistant included

Not sure where to start? Sit down with bahlr for 15 minutes and we’ll tell you honestly. book a free call

questions

good questions.

Do you use AI to design my brand?

No. Never. Every concept is made by a real designer. We use AI in plenty of places to help businesses run, but a brand should come from people who understand yours.

Wait, no AI in the brand, but an AI assistant on my website?

Exactly. Creating your identity is human work, start to finish. Answering website visitors at 11 pm and capturing leads is where AI earns its keep, so every bahlr website includes an AI assistant.

How many concepts will I see?

Usually 15 to 30 in round one. You narrow those to three or four, we refine them, and round two brings 15 to 20 more. Some brands see hundreds of concepts before the one. We keep going until it’s right.

Can you help us name or rename the business?

Yes. If you need a name, or you’ve outgrown the one you have, naming is part of discovery, before any design starts.

Who owns the logo and files?

You do. Every file, every version and your brand guidelines are yours to keep and use forever.

Can I pay for branding monthly?

Yes. The brand experience is $7,000, paid in full or in 7 monthly payments of $1,000. With a bahlr website, the brand is $5,000.

What does “unlimited updates” really mean?

It means you ask and we change it: text, photos, services, hours, new sections. It’s part of the website program for as long as you’re in it, along with hosting, management and SEO.

Can I get just a website, without new branding?

Yes. If your brand is already strong, we’ll build the website around it. And if it needs work, we’ll tell you honestly.

Why a monthly website instead of one price?

Because a website should keep getting better. Instead of a big check and a site that’s outdated in a year, you get a team that keeps updating, improving and hosting it. It’s a partnership, not a purchase.

let’s build something you’re proud of.

Book a free discovery call. Tell us about your business, what you love and what you can’t stand, and we’ll show you what the brand experience would look like for you.

let’s talk

tell us about your brand.

New business, a rebrand or a website that’s holding you back? Rough notes are fine. We get back to you within one business day, or ask the assistant at the bottom right to book a call.