strategy first
buying ads is easy. buying the right ones isn’t.
Where your money goes matters more than how much you spend. You sit down one-on-one with Corey, who plans your media around the people you need to reach, and brings relationships across the Pacific Northwest and nationally to get it placed well.
Then every month, you meet with the whole team. We show you what’s working, what isn’t, and what we’re doing about it. Double down on what works. Shut off what doesn’t.
- on your own
- Boosting posts and hoping. No idea which dollars brought in which customers.
- with bahlr
- A plan built with Corey, and every view tracked to your website and every lead.
- on your own
- Calling TV stations yourself and getting a rate card.
- with bahlr
- A media buyer the reps know and like working with, in your corner, getting you the better deal.
- on your own
- The same ads running long after they stopped working.
- with bahlr
- A monthly meeting where we move money toward what’s working.
where we place
on the screens your customers watch.
From the phone in their pocket to the TV in their living room, locally or nationally.
Where most plans start: precise targeting, fast learning, any spend.
Your commercial on the big screen, targeted to the households you want.
Broadcast and streaming across the Inland Northwest.
Broadcast and streaming across the Inland Northwest.
Broadcast and streaming across the Inland Northwest.
The reps love working with bahlr. Years of good relationships with the networks come with perks, and we pass them on to you.
how spend grows
start where you are. step up when it works.
Your monthly ad spend decides where it goes first. As results come in, the plan grows with you.
STEP 1
$250 to $3,000a month in ad spend
Meta first. It’s the most efficient place to start: tight targeting, quick feedback, and every dollar tracked to your website.
STEP 2
$3,000 and upa month in ad spend
You graduate to streaming TV: your commercial on the big screen in the homes you want, with Meta still working alongside it.
STEP 3
the full mixwith bahlr as agency of record
Streaming, broadcast networks and Meta working together, negotiated by a media buyer the networks know, reviewed every month.
targeting & tracking
reach the right people. see what they do.
National, by location, by who they are and by how they behave. Then we follow the path from the first view to the phone call.
- 1
WHO
target
National or local, by geography, demographics and behaviors: the people most likely to buy.
- 2
THE VIEW
they see it
Your ad on their phone, their feed or their TV, at the right time and often enough to stick.
- 3
THE VISIT
they look you up
We track who comes to your website after seeing your ad, even from the TV.
- 4
THE LEAD
they reach out
Calls, forms and bookings, counted and in your monthly report, so you know what your spend brought in.
agency of record
someone in your corner.
The networks are great partners. But they work in detail with media buyers, not with every business that calls. Naming bahlr your agency of record simply tells them we represent you and have your best interest in mind, so we can sit at the table and get you the best deals on streaming and TV.
It isn’t a legally binding contract, and it doesn’t lock you in. It’s a letter that says “talk to bahlr.” That’s it.
FOR OUR BIGGEST PARTNERS
$100,000 a month in media? the rest is on us.
When your monthly media buy reaches $100,000 with bahlr as your agency of record, your monthly content, your branding and your websites are all free of charge.
Ask us how it works for your business.
the pinnacle, and the whole package
media buying is what we love most. but we’re full service.
The best placement in the world won’t save a weak ad. We make the brand, the content and the website too, so every piece works together.
questions
good questions.
How much do I need to spend to start?
You can start with as little as $250 a month in ad spend on Meta. Around $3,000 a month and up, streaming TV makes sense, usually with Meta still working alongside it.
What is an agency of record?
It’s a simple letter telling the networks that bahlr represents you and has your best interest in mind. It isn’t a legally binding contract. It lets us work with the networks in detail on your behalf and get you the best deals on streaming and TV.
Why not just call the TV station myself?
You can, and the networks are great to work with. But they work in detail with media buyers. Having someone in your corner who knows the reps saves you money, time and effort.
Which networks do you work with?
Locally we place with KHQ (NBC), KREM (CBS) and KAYU (FOX), plus streaming TV and Meta, and we buy nationally too. Where your money goes depends on who you need to reach.
How do I know if it’s working?
We track the path from the view to your website to the lead, and meet with you every month to go over it. What works gets more money. What doesn’t gets shut off.
Can you target just my area?
Yes. We can target nationally, by city or zip code, by demographics and by behaviors, so your ads reach the people most likely to buy.
Do you make the commercials too?
Yes. bahlr is full service: we make the commercials and content, and we place them. Media buying is what we love most, and it works best when the creative is made for where it will run.
What’s the $100,000 perk?
When your monthly media buy with bahlr as your agency of record reaches $100,000, your monthly content, branding and websites are free of charge.
put your money where it works.
Book a strategy call. Tell us who you need to reach and what you spend now, and we’ll show you where we’d put it and why.
let’s talk
tell us who you need to reach.
Where do you advertise now, and what would a win look like? Rough numbers are fine. We get back to you within one business day, or ask the assistant at the bottom right to book a call.