by coreyb | Feb 17, 2025 | Blog
Cut the Excuses. The Small Details That Make or Break Your Business If I call your business and the first thing I hear is “Due to high call volume…“, we’ve already started off on the wrong foot. Let’s be real—every company says this now. It’s the universal excuse for...
by coreyb | Feb 13, 2025 | Blog
Why I hate SEO Now, before I get into why I cannot stand SEO, let’s start with a brief summary of what it actually is. In the simplest terms, SEO (Search Engine Optimization) is just following a set of guidelines—primarily dictated by Google—that businesses must...
by coreyb | Feb 6, 2025 | Case Study
Case Study North Idaho Home Hunter North Idaho Home Hunter approached us with a brand that lacked structure, consistency, and direction. They had a strong name and local reputation—but no clear visual identity to match. Their marketing efforts had begun to fizzle out,...
by coreyb | Feb 6, 2025 | Blog
The Fundamentals of Advertising The goal of an advertiser shouldn’t be to just create; but to also educate and develop a narrative that drives real value in the advertising industry. In a landscape saturated with emerging talent, experience remains the differentiator....
by coreyb | Feb 3, 2025 | Blog
Hiring a Creative Employee vs Hiring a Creative Agency When people think about their business, they’re often so busy running it that they struggle to determine the value of different needs. So, I want to take a moment to talk about that. The Mindset Around Branding...